What would you like to delegate?
Ready-to-use AI and automation for routine work. Custom systems for the problems that need thinking. Human responsibility stays exactly where it belongs.
Start where it makes sense for your business.
Choose the level of support. Start with a clear scope.
Seven practical services, each with three direct package choices. Each “Choose” button leads straight to that package’s secure payment page.
AI Voice Receptionist
Answer routine calls, capture enquiries, book appointments and hand important conversations to a person.
- AI receptionist platform
- Basic call flow
- HighLevel number supplied
- Client manages day-to-day use
- Everything in Platform Only
- Tailored call flows and knowledge
- Appointment booking
- Escalation rules
- Ongoing monitoring
- Everything in Fully Managed
- Advanced call flows and integrations
- Prompt and knowledge improvement
- Reporting and insights
- Priority support
AI Chat & Enquiry Assistant
Reply instantly, capture leads, answer routine questions and hand conversations to the team at the right moment.
- AI chat assistant platform
- Basic setup
- Live chat support
- Client manages day-to-day use
- Tailored scripts and knowledge
- Website live-chat setup
- Social replies and email support
- 121 manages and maintains it
- Everything in Fully Managed
- Prompt and knowledge improvement
- Reporting and improved routing
- Priority support
Social Media Publishing
Publish consistently across multiple channels from one place.
- 20+ supported publishing channels
- Schedule and publish your own content
- Wide channel coverage
- Channel connection and setup
- Publishing support
- Routine testing and troubleshooting
- Monthly activity support
- Everything in Fully Managed
- Help preparing supplied content
- Adaptation for multi-channel use
Optional add-ons
Reviews & Reputation Management
Ask at the right time, monitor incoming feedback and build visible trust without automating sensitive judgement.
- Review request automation
- Email/SMS requests
- Monitoring dashboard
- Basic setup
- Everything in Platform Only
- Review journey configured
- Automated follow-up
- Ongoing monitoring
- Incoming review monitoring
- Draft responses
- Sensitive-review flagging
- Monthly reputation summary
Optional add-ons
Bookings & Reminders
Let customers choose a service, pick a time and receive automatic confirmations and reminders.
- Unlimited users and calendars
- Custom booking pages
- Google and Outlook sync
- Automatic reminders
- CRM contact creation
- Everything in Platform Only
- Availability and booking rules
- Reminder sequences
- Routine support
- Service-specific booking rules
- Routing between calendars
- Ongoing management
Optional add-ons
Leads & Follow-Up Automation
Acknowledge new leads, keep them visible and automate routine nurture so good enquiries do not quietly go cold.
- Lead capture and pipeline
- Basic automated follow-up
- Email/SMS workflow support
- Lead stages configured
- Follow-up sequences
- Missed-enquiry recovery
- Routine monitoring
- Advanced segmentation
- Reactivation workflows
- Ongoing optimisation
- Performance summary
Community & Courses
Create a branded place for members, learning, resources and ongoing engagement.
- Community/course platform
- Basic structure
- Member access
- Client uploads and manages content
- Structure and access configuration
- 1 course/community setup
- Basic automations
- Routine support
- Up to 3 learning/community areas
- Advanced access and workflow setup
- Ongoing management support
- Priority support
Automation should remove work. Not responsibility.
Delegate repeatable work
Calls, enquiries, reminders, publishing and routine follow-up.
Define boundaries
Decide what the system may do, what it may not do and when it must escalate.
Keep the human
Judgement, sensitive exceptions and responsibility stay with people.
Some problems should not be forced into a package.
Where scope depends on processes, systems, data, controls or integrations, we start by understanding the organisation and then design what is actually needed.
CRM / GoHighLevel Implementation
Pipelines, data, conversations, booking, workflows, reporting and handovers designed around the real customer journey.
Customer Journey Automation
Connect enquiry, conversion, delivery and follow-up and identify where value currently leaks.
Business Process Automation
Reduce repetitive administration while preserving approvals, exceptions and controls.
Dashboards & Reporting
Build management information around the questions leaders actually need answered.
API & System Integrations
Connect tools and data flows where manual transfer creates delay, duplication or error.
Websites & Business Apps
Websites, portals and applications designed as part of the operating system rather than isolated digital brochures.
AI Governance / Process Reviews
Review what AI can do, where it must stop, how people oversee it and how management evidences control.
Bespoke Automation
Design around a specific workflow, integration or operating problem where standard packages are insufficient.
Designed around the work, controls and handovers of your sector.
Dental
Visibility, patient enquiries, booking, CRM, reputation and follow-up.
Talk about Dental →Law Firms
Enquiry-to-instruction, new enquiries, onboarding and information, matter communication, workflow and oversight. Professional responsibility is never delegated.
Explore Law Firms →Accountants
Lead follow-up, onboarding, information chasing, deadlines and management visibility.
Explore Accountants →Before you choose
Important information about packages, support and operating boundaries.
Can I start with a standard service and expand later?
The ready-made products offer different levels of support. If your needs extend beyond a standard package, talk to 121 about a managed option or a custom system.
Do you provide a fully managed option?
Yes. Fully Managed options are listed for the applicable ready-made services, with the included support described in each package.
Are usage costs included?
Not always. Phone minutes, messages, AI usage, payment processing and other third-party costs are separate where indicated. Please check the note below each service.
Can you work with our existing systems?
Integration with existing systems is part of our custom systems work. The suitable approach depends on your tools, processes and requirements.
What if our requirement does not fit a package?
Custom systems are designed around workflows, controls, data and integrations where a standard package is not suitable.
How quickly can we get started?
Ready-made services are designed to offer a clear scope and a straightforward starting point. Actual setup time depends on the package and what needs configuring; contact 121 for a specific assessment.
What would you stop doing tomorrow if 121 could handle it for you?
Explore a ready-made package, discuss a bespoke workflow or enquire about the limited free-access offer for the social publishing platform.